Moon, J. W. and Moser, L., On cliques in graphs. Israel J. Math. 3 (1965), no. 1, 23--28, doi:10.1007/BF02760024. The graph case: g(n), the maximum number of different sizes of cliques (maximal complete subgraphs) in a graph on n nodes (p. 23), with Theorem 3 (p. 25), g(n)≥n−[log2n]−2[log2log2n]−4 for n≥26, and Theorem 4 (p. 27), g(n)≤n−[log2n] for n≥4; the paper has no hypergraph statement. Library home: Moon and Moser 1965; paged at Moon and Moser 1965, Theorem 3 (p. 25) and Moon and Moser 1965, Theorem 4 (p. 27).